Summer 2012

I am writing this post earlier than intended as we are still 2 months away from the 1 year anniversary of this blog. But it seems that perhaps, as we once again transition from the academic year into the months of summer, this is an excellent time to take stock of where have come from and where we are presently. My year has been a transition from unemployed, to student, to self employed. And as I look back on last summer, I can't help but think that blogging and writing and creating last summer and throughout this year was an important step and good preparation for this summer's challenge of making money in video production. (As an aside if you are interested in my photographic or video services, please let me know... a website is pending.)

One of the themes of Regent this year has been the repeated phrase: "everything is gift." This provided some of the impetus for my last post on imagining gift economics. Regent's convocation student address approached similar themes reflecting on Peter's experience at Jesus' transfiguration. Educational experiences such as Regent or CBC were compared to being on that mountain... They are not places we work for and build, they are places we are brought to and moments we are given and it is good to be there... But it is neither possible set up camp there as Peter desired, or through hard work recreate or return to that time for that is not what brought you there to begin with. The truth is that how we get places is complex, filled with people, randomness, and factors beyond our control... theologically one might insert the word providence here... 

My only point here is one that I have found encouraging all year: what looks and feels like failure may be the foundation for unbelievable success. Sometimes the road to where you are going is different than anticipated, feels unrelated and is frustrating. Sometimes we find success through failure or through stagnation or through unemployment. Sometimes it's obvious how things are connected and we may feel vindicated or difficulty may feel redeemed; other times it does not appear obvious as to why particular events or experiences were part of a journey. And yet I believe the alchemy of these experiences is important in preparing and shaping us hopefully for the better, even when we are unaware or unable to articulate it. 

So I anticipate summer 2012 to be a gift, just as 2011 was, despite its unconventional nature. I certainly have hopes and ideas of what I want it to look like, but mostly I want to try and be open for the surprises, for the nice weather, for opportunities to work and opportunities to rest, opportunities to read and opportunities to write, to take picture and make pictures, to laugh and cry... I expect nothing less than the fullness of life in all its glory and sorrow for this is what we have been promised - and in the midst of it, I will attempt to trust that the joy, the boredom, the work, the stress, the rest, and the love are all shaping my soul into the gift that my life is intended to be for you. I will try and be a present in the present (Sorry. It was so perfectly cheesy that I couldn't deny it.).

Share This Link

"Share" and "Like" this link and you will be put into a draw and possibly win something... Really???

I see this all the time. And what I think when I see it is that someone has been bought and then sold all of their friends for the possibility of winning some bauble...

Oh, I am sure that some people genuinely like whatever it is they have forced onto my newsfeed, and some people genuinely liked it but only came out of the closet with the possibility of a treat. Some people only care about the prize, and some people like me, will refuse to like whatever it is as soon as you start treating me and my relationships as commodities that can be bought and sold for advertising, regardless of whether we like it or not.

This of course puts me in conundrum, because I am working on starting a business in videography... And as such I am forced to wrestle into practicality the ethics of advertising and marketing and sales in general. The problem is basically that I loathe these fields from the very centre of my being and would literally be more comfortable being a criminal defence lawyer than working in advertising. So perhaps I will begin studying for the LSAT...

I know that to level a critique against advertising is easy and demands something more... I also know that many small local companies are doing good work and working hard within the system we have inherited. I just happen to hate the system and I know this means I need to not merely be critical but propose an alternative style or approach. I think what I want is a more genuine approach that doesn't appeal to people's self interest and rest its presuppositions of utilitarian moral theory. Part of the reason advertising particularly relational advertising works is because people trust their friends - they want to trust their friends... and it is actually relationally damaging to take the perspective I have because in my cynicism I run the risk of interpreting peoples actions very negatively, which may or may not be fair. This ironically betrays that my position also hold utilitarian moral theory as a presupposition and therefore finds it difficult to believe that people "liking" links or pages for prizes has anything other than self interest in mind and therefore find it offensive.

This then is what I am trying to escape: utilitarian moral theory. I want to move toward gift language, gift economics... I think that Radiohead moves in the right direction with the "gift" of their album "In Rainbows" inaugurating "pay what you want." I think this moves humanity in a good direction which expects and values trust and relationship over greed and self interest. Radiohead and others have proven this model is not insane or entirely untenable.

I have a friend who asked me what I thought about trying to apply this model to a manufacturing situation. I said I thought it would be difficult... North Americans don't like flexible pricing or haggling over products. Furthermore, we have been trained to think in utilitarian terms and so to do things differently one must simultaneously risk losses and present "pay what you want" in terms that push people out their utilitarian thinking patterns...  For independently wealthy and famous creators of digital media with online channels of distribution these are of course not really risks or challenges at all. For anyone operating in material production and on a smaller scale the risks, of course, increase exponentially. I am sorry that I discouraged my friend rather than trying to imagine with him how to not just pitch his product but a different way of thinking about and doing business.

We write on this blog as a gift. We have created art and video as gift. How do we re-imagine our lives and jobs and businesses genuinely as gift? How do we recenter our live around trust rather than fear?

Gift Economics. Give.